Florida's Sports Coast
Florida's Sports Coast
“Do you have what it takes?” Multi-media Ad Campaign
Our "Do You Have What It Takes?" campaign for Florida's Sports Coast was a thrilling dare that beckoned travelers to discover the excitement of this exceptional destination. Through multimedia content that blended adventure and enticement, we challenged the adventurous spirit in all of us.
Client Goal
Florida's Sports Coast set out on a mission to supercharge their online presence, boost visitor engagement on their website, and drive increased bookings for hotels, meeting venues, and sports facilities. They needed an eye-catching ad campaign that would turn heads and wallets in their direction.
My Contribution
As the creative force behind the campaign, I teamed up with my agency to craft a multimedia extravaganza that spanned the digital and tangible landscape. From enticing travel guide advertisements and immersive web pages to eye-catching banner ads and social media campaigns, our designs popped on every platform. We expertly wove the spirit of Florida's Sports Coast into every visual, seamlessly enhancing the client's brand identity.
Results
The campaign achieved impressive results. Visitor engagement on the client's website surged, and bookings for hotels, meeting venues, and sports facilities experienced a significant boost. This project exemplifies the power of creative collaboration and design in achieving our client's goals. It's more than an ad campaign; it's a testament to the impact of innovative design on real-world success.